Episodes

Jared Gossett Jared Gossett

#61: Matt Risinger and the Business of Building

Matt Risinger is, in many circles, now a household name. His YouTube channel has 700,000 at the time of publication. While many people know him for his social media presence, I wanted to go behind the scenes to learn more about Matt Risinger, the business owner.

His company, Risinger Build, is one of the top luxury home builders in Austin, a market with a tremendous crop of talent at the top. In this interview we cover everything from an inside look at his business to his social media tips and business advice to all builders.

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Jared Gossett Jared Gossett

#59: A Powerful Punch List System

Bryan Kaplan is an international consultant for builders and the construction industry. Over his 21-year career in the industry, he has been an owner, general manager, and home inspector.

With his breadth of experience, Bryan brings a systems-oriented approach to his clients. In this interview, we visit with Bryan on punch list systems that help you end projects on great terms with your clients.

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Jared Gossett Jared Gossett

#58: A Builder’s Path to Financial Freedom with David Gerstel

David Gerstel returns to share his ideas on how builders can achieve financial freedom. David is a best-selling author of several construction books, including his most recent, Nail Your Numbers: A Path to Skilled Construction Estimating and Bidding. He is also a well-known speaker. In addition to being an expert on many things “home building,” David is also a model of success, having achieved financial freedom with his own construction business by the age of 34.

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Jared Gossett Jared Gossett

#57: Show Host Jared Gossett Shares His Story

Building Optimal Director of Marketing, José Luis Guerra, puts me in the hot seat to talk about my company and my experience in the industry. I need to start doing more builder profiles other than me! If you have any recs, send me an email!

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Jared Gossett Jared Gossett

#56: Financial Stimulus Options for Builders with Sheri Allshouse

If you are hearing a lot of conflicting and confusing info about how the stimulus package affects builders, well, I am too. That’s why I called Sheri Allshouse, our go-to expert on all home building finance matters.

In this brief episode, Sheri covers the two primary loans that are available as well as the new tax credits. Please note the information surrounding these loans is very dynamic and changing frequently. Please consult your accountant for the latest information.

I also highly recommend you navigate our to Sheri’s website, The Allshouse Group, to request from them their white paper on the topic. It’s filled with a lot of good, actionable info.

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Jared Gossett Jared Gossett

#55: Coronavirus Strategies with Risk Expert, Treacy Duerfeldt

Tracy Duerfeldt is back for a second episode with us to talk Coronavirus and a few strategies to cope with it not just from a business and risk management standpoint, but from a mental health standpoint.

Treacy is an insurance expert who runs The NationWide Contractors’ Alliance and also WISE Insure. He and Doug Lynch also happen to be my company’s insurance providers and recurring sponsors for our show. So a special thank you to them for their support!

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Jared Gossett Jared Gossett

#54: Your Wages AREN'T Your Profits!

Tracy Duerfeldt is back for a second episode with us to talk Coronavirus and a few strategies to cope with it not just from a business and risk management standpoint, but from a mental health standpoint.

Treacy is an insurance expert who runs The NationWide Contractors’ Alliance and also WISE Insure. He and Doug Lynch also happen to be my company’s insurance providers and recurring sponsors for our show. So a special thank you to them for their support!

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Jared Gossett Jared Gossett

#53: Brand Building, Connecting with Architects, and More with Byron Brooks

We are talking with fellow custom home builder, Byron Brooks, of Brookwright Developments on today’s episode. Byron does an excellent job creating a unique brand for his company, and he graciously shares that with us, along with his strategy for developing architect relationships.

Byron and his company operate in Calgary, Canada where they build beautiful custom homes. In their own words:

We are design conscious carpenters who are energized by the idea of helping homeowners and architects realize their vision. We’re individuals who have been drawn together by a quest to fashion tangible things with our hands and the desire to create quality results every day.

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Jared Gossett Jared Gossett

#52: Common Lawsuits and How to Avoid Them with Don Shelton

While we love this business, it has its ugly sides. There’s no “disputing" the legal dangers of home building (dad joke). Large sums of money are in play, the largest investments of people’s lives are unfolding, you get the idea…

So, if this were school, this subject would be pretty damned important to ace. That’s why today we are talking to Don Shelton about the major risks he regularly sees and how to improve the grades on your legal report card. Don, in addition to being one of the top home building attorneys in Texas, is a partner at one of the top home building firms in the state…Bush Rudnicki Shelton. They have multiple offices across the state. Don is out of Dallas-Fort Worth.

We interviewed James Rudnicki, one of his partners, a while back here. Their firm consults for industry giants you all know. They literally wrote the contract the Texas Association of Builders uses as its standard form.

So, Don’s the professor for the day, and on a subject you don’t want to sleep through.

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Jared Gossett Jared Gossett

#51: Accounting Ask Me Anything With Sheri Allshouse

While we love this business, it has its ugly sides. There’s no “dispuWe are covering our listener accounting and tax questions in today’s AMA (Ask Me Anything) episode with Sheri Allshouse. Sheri, a repeat guest, is a CPA with an expertise in home building and construction.

Her firm is The Allshouse Group in Houston, Texas. In this discussion, we cover a wide variety of accounting and tax topics, from accounting software and tracking change orders to new tax updates.

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Jared Gossett Jared Gossett

#50: Building Your Sales Team with Sean McDonald

Is it better to work with Realtors or internal sales staff? How much should you pay? How can you build a high performing sales team? We have your answer.

Today’s guest is Sean McDonald, a seasoned building executive with more than 30 years experience. He has built countless sales teams and most recently ran the San Antonio division of Gehan Homes. Sean is currently working on several startup ventures in the home building space, including Land on Earth.

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Jared Gossett Jared Gossett

#49: How to Stand Out in a Crowded Market with Carol Morgan

Ever wonder what you can do to build your brand and better stand out as a builder? Our guest, Carol Morgan, has the answer. Or to be precise, five answers. We interview Carol, President of Denim Marketing, on her top five ways to stand out in this competitive market!

Carol runs her own successful marketing firm, has an award-winning radio show, has written four books, and if that’s not enough, she’s served as chair of the National Home Builders Association’s Professional Women in Building Council.

Ways to stay in touch with us, by the way! Sign up for our newsletter here or on Instagram here.

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Jared Gossett Jared Gossett

#48: An Intro to ROCKWOOL Insulation

ROCKWOOL insulation is picking up steam as a go-to insulation in many parts of the country. With it’s thermal performance, durability, and effect on indoor air quality, it’s easy to see why.

Dan Edelman, Head of Business Development for ROCKWOOL, joins us on the show for an overview of their product.

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Jared Gossett Jared Gossett

#47: Selling Your Why

David Lupberger of remodelforce.com is back ONE MORE TIME to show us how to win more clients and build a remarkable brand by selling our “why.” In a commodity-like business such as building, finding your metaphorical moat to differentiate you from your competitors is a must.

David is a speaker, author, and consultant on the national stage. He has some wonderful programs, so be sure to check him out online.

This episode is brought to you by our own personal insurance agent and broker, Treacy Duerfeldt of NWC Alliance and Doug Lynch of Brookstone Insurance. Liability insurance is a dangerous place where you can easily fall victim to bad coverage or bad agents. That’s why we switched to Doug and Treacy. Check them out and make an informed decision on your liability coverage.

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Jared Gossett Jared Gossett

#46: New Revenue Stream AND Clients For Life

David Lupberger of remodelforce.com returns for an eye-opening episode on how to grow your business, diversify your income, AND create clients for life at the same time!

David is a speaker, author, and consultant on the national stage. He’s also a brilliant mind for developing this deceptively simple strategy.

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Jared Gossett Jared Gossett

#45: New Homes or Remodels? What Makes More?

Speaker, author, and owner of remodelforce.com, David Lupberger, joins us to discuss the different margins in new homes vs remodels as well as the benefits of developing architects as a primary referral source.

This is the first of a three part series with David. We will also be featuring interviews with him over creating clients for life and selling your why. Be sure to check out David’s site, remodelforce.com to learn more about his suite of products to help you in your business.

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Jared Gossett Jared Gossett

#44: What’s New in Smart Homes with David LaMere

David Lupberger of remodelforce.com returns for an eye-opening episode on how to grow your business, diversify your income, AND create clients for life at the same time!

David is a speaker, author, and consultant on the national stage. He’s also a brilliant mind for developing this deceptively simple strategy.

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Jared Gossett Jared Gossett

#43: Smarter Selections with Kirsten Danielle

Kirsten Danielle is the owner of award-winning Alma Homes in Minnesota. In addition to being a talented builder, Kirsten has a strong brand in the industry for her designs. We talk to her about her selections program, working better with designers, and the design trends she is seeing in the market. This is the third and final episode featuring women leaders in the industry. However, I want to have a better balance of guests in the future between men and women, so if you have anyone you think would be a good guest for the show, holler!

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Jared Gossett Jared Gossett

#42: Up Your Building Science Game with Christine Williamson

Christine Williamson is one of the top minds in the field of building science. She travels the continent consulting for architects and developers and also forensically investigating building failures.

A few of her projects include the restoration of Belvedere Castle in New York City’s Central Park, forensic investigations of building failures at the air traffic control tower of LAX and the Wheeler Opera House in Aspen, Colorado. Not a bad place to get called out to.

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