Making More $ with 4 Profit Levers

When it’s time to tune up our net profits (always), there are plenty of ways to do it. Here is a mental model I use that works for my company. I call it the “Profit Levers Model.” A similar term exists in the supply chain world, although I’ve molded and sufficiently bastardized the concept such…

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Happy Client Hack: No Soup For You

In a sense, there are two parts to a scope of work. There’s the first part, which are the things in the contract that are being INCLUDED (a list and description of the work that’s being performed, how it is being performed, etc). This is the part we naturally think about when it’s time to…

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Happy Client Hack: Zero Cost Change Orders

Spoiler alert: You shouldn’t be offering change orders for free, at least not as a standard practice. We’re professionals, and we need to get compensated for our expertise. It’s the foundation of business. But, and there always has to be a ‘but’, sometimes you need to make a change or deviation from the plans or…

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Happy Client Hack: Client Contingency

There’s plenty that can go wrong on a custom home project, but here’s one simple trick that can head off a lot of potential problems. It’s the client contingency. Just as we have contingencies in our own budgets for the things that inevitably arise, why not also give clients a contingency for their selections? Here’s…

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Find and Profit From Your Brand DNA

Quality. Service. Value. Experience. It seems like almost every builder advertises some form of these things, doesn’t it? So, what sets you apart if everyone is also advertising their “quality?” How is a customer supposed to differentiate and ultimately choose you? Well, read on my friends… Brand DNA is that immutable “organic” matter that makes…

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